Ava Morgan
Fashion & Body Type Specialist
Ava Morgan creates easy-to-understand, informative, and research-based content about body types, body measurements, fashion, clothing sizes, and styling guides.
Areas of expertise
- Body types and body shapes
- Body measurements
- Clothing sizes and fit
- Fashion and styling guides
Articles by Ava Morgan
7 articles

Apple Body Shape
An apple body shape — sometimes called round or oval — describes a waist measurement that is about the same as, or larger than, both the bust and the hips.
· Updated · 4 min read

Hourglass Body Shape
An hourglass body shape describes bust and hip measurements that are close to each other, with a waist that is noticeably smaller than both.
· Updated · 4 min read

How to Dress for Your Body Type
Practical fit tips for tops, pants and dresses for each of the five body shapes.
· 4 min read

How to Measure Your Bust, Waist and Hips
Where each measurement goes and how to avoid the mistakes that most often change a result.
· Updated · 3 min read

Inverted Triangle Body Shape
An inverted triangle body shape describes an upper body — measured here at the bust — that is noticeably larger than the hips.
· Updated · 3 min read

Pear Body Shape
A pear body shape — also called a triangle or spoon shape in some systems — describes hips that are noticeably larger than the bust.
· Updated · 4 min read

Rectangle Body Shape
A rectangle body shape — also called straight, column or banana — describes bust and hips of similar size, with a waist that is smaller but not dramatically so.
· Updated · 4 min read